Marketing Tip: 5 Free Resources For Stock Photos
Making sure you have enough content for social media can be stressful, especially if you haven’t been able to book your next branding photoshoot and are running behind on creating graphics and templates.
In times like these, it's so helpful to have beautiful imagery that looks professional and requires little time to edit, download, or put together. This is when stock photography swoops in to save the day!
Stock photography is an industry that creates and sells photos that are available to use from the artists and the agencies that license them. Usually, customers pay a fee in order to use these photos in their social media and marketing strategies. The fee is then split between the photographer or artist who created the image and the agency that facilitated the customer’s transaction.
While many websites and services that license stock photography require that you pay an upfront fee or require a subscription in order to download the content you want to use, there are also websites that allow you to download stock photos for free!
Here are our top 5 picks for websites that offer stunning options for free stock photography:
1. RawPixel
2. Pexels
3. Unsplash
4. Picnoi
5. Burst
Simply type in a description of the type of photography you’re looking for in the search bar and download away! And as a brand and web design studio, we also want to kindly remind you to choose photos that use the same colours as your brand identity and fit your brand’s aesthetic.
For example, let’s say you’re a hairstylist primarily serving 18-30 year old women, and your brand colours are pink and neutral tones. When searching for the right kind of stock photography to use, we’d recommend stock photos that feature feminine hair products that are the same colours you use in your branding. We hope that our recommendations help keep your socials looking fresh and elevated!
That’s all for now friends, thanks for stopping by!
Do you use stock photography on your social media accounts? If so, comment below what your favourite resources are! We love providing resources and tips for all things branding and marketing, so be sure to subscribe to our newsletter!
